I’ve been a columnist for Marketing Africa magazine for over two years talking about the intersection of media, technology, people and brands and the implications for African marketers and businesses.
Glad you’ve stopped by, here you have access to all of my articles over the past years and more importantly, we can turn any one of these article into a conversation. I welcome your comments, compliments and criticism.
The easiest way to describe what I do is to call me a marketer’s secret weapon. I work with brands
I frequently update this page with the latest column and an index to past issues as well.
Every Marketer’s Guide to Self-Education in Digital Marketing
A Guide to Propelling Your Personal Brand through Social Media
5 Lessons From Makmende – East Africa’s Viral Video Success
5 Predictions for Digital Marketing in 2010
Social Media & the Workplace: A Sensible Guide to Striking the Balance
Links coming soon. PDFs and blog posts
I recommend you follow me on Twitter too, that’s where I share breaking news, tips, thoughts and what I’m reading. I’m also on LinkedIn where you can see some of the work I’ve done.