How I Feel About Failure

Wieden + Kennedy 12, an experimental advertising school run by Portland ad agency W+K, is responsible for buying out all available clear push pins on the west coast of the US. Over 100,000 thumbtacks were used over 351 hours to create a wall mural that spells out Fail Harder, a message that underlines the importance of failure during the creative process.


Don’t be afraid to fail this week.

  • http://WebsiteURL Caleb Kiarie

    This is so true! Reminds me of the video “Creative process is messy” by Tham Khai Meng – Worldwide Creative Director, Ogilvy & Mather. He mentions failure and disappointment as part of the creative process